Venice, Florida – July 28, 2011 – Truck insurer 1st Guard recently expanded their communication platform by implementing an auto-dialer, a technology-based program that automatically calls customers with a pre-determined announcement. The auto-dialer enables 1st Guard to increase communication with their customers in an efficient and cost-effective manner.
The purpose behind the auto-dialer is to reach out to as many customers as possible within a short period of time. In fact, the auto-dialer can place up to 20 calls in a few seconds without bogging down the operating systems. The messaging behind the auto-dialer could vary from customer accounting information to weather-related alerts. In the instance of customer accounting messages the customer has the option to press a prompt to be transferred to a 1st Guard customer service agent for assistance.
Beyond bridging the communication between insurance company and customer, the auto-dialer alleviates the time it would normally take an agent to contact customers about simple account-related information such as non-pay cancel notices or invalid credit card expirations. Thus, increasing the productivity of the agents to focus on sales or service related issues. 1st Guard also uses the auto-dialer to wish their customers a “Happy Birthday.”
1st Guard’s Chief Information Officer, Dan Ribar, believes the auto-dialer is another example of using technology to reduce risk. “Any chance we get to communicate better with our customers we jump on it,” added Ribar.
Every effort is taken to streamline the truck insurance process at 1st Guard for their customers and the auto-dialer is no exception. “The auto-dialer is a prime example of how technology can be used to increase communication with the customer base without using an extreme amount of manpower,” concluded Courtney Wilson, marketing director for 1st Guard.
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